Marketing Director - Boston University Dining

The Marketing Director is responsible for implementing and executing marketing programs which support base business growth, consumer satisfaction, client retention and improved profit margins within a single large account. The Marketing Director helps to support all critical business initiatives including pricing, selling of meal plans, overall sales growth, customer and client retention, and consumer engagement, for their account and Aramark Collegiate Hospitality.

Sales Acumen, Process Management, Financial Acumen and Analysis, Written Communication, Social Media Marketing, Negotiation and Presentation Skills, Team Collaboration

Base Business Growth

• Responsible for executing and implementing base business growth programs and strategies to improve market penetration, drive mandatory meal plan upgrades and increase voluntary meal plan sales. Ensures all promotions, ...