Marketing Director - Fresh Poultry

The Opportunity As one of the only CPG companies to be headquartered in Canada, a marketing career at Maple Leaf offers you a unique opportunity to develop strategies and act as the general manager of a business, rather than work at a satellite office. The Director owns developing and executing growth strategies anchored in deep understanding of 3Cs (Consumer/Customer, Competitors, Company) and 4 Ps (Product, Price, Promotion, Placement) inclusive of a 1–3-year innovation pipeline. They will effectively partner with experts in our Revenue Growth Management and our Brand team to lead the growth agenda for their category.

Responsibilities

Lead the Maple Leaf growth agenda of Fresh Poultry on our mission to deliver profitable growth and share expansion

Provide general management accountability, with direct ownership of the categories P&Ls

Coach and lead a team of marketing professionals to execute our strategies and advance our business objectives.
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