Marketing Director (m/f/d) LIVE Germany

Develops marketing strategy and initiatives ensuring cross-functional alignment and cohesion.

Tightly connects with the Sales team to ensure optimal execution of marketing campaigns and usage of field team’s insights for campaign development.

Leads the Marketing team and drives advancement of the unit’s marketing capabilities with a focus on development of competencies, state-of-the-art tools and processes.

Develops strong cross-functional narrative and communication plan, drives generation of relevant content per customer segment, and develops multi-channel design for optimal impact.

Generates relevant market insights, establishes adequate performance indicators and forecasts demand and portfolio performance, in close collaboration with Business Analytics.

Empowers Brand Teams in daily p...