Marketing Executive - PPG

We are looking for a Marketing Executive at Popular Group of Companies - Lahore Office

Job description:

• Develop and execute digital marketing strategies (social media, ads, website, email)
• Plan and manage offline/physical marketing activities (events, in-store branding, promotions)
• Continuously generate new and innovative marketing ideas
• Integrate online and offline campaigns for maximum reach
• Analyze campaign performance and optimize strategies regularly
• Research market trends, competitors, and customer behavior
• Manage content planning and marketing calendars
• Coordinate with designers, vendors, and sales teams
• Ensure consistent brand messaging across all platforms
• Prepare reports with insights and improvement plans
• Test new tools, platforms, and marketing approaches
• Drive brand awareness, engagement, and sales growth

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