Marketing Head

DUTIES AND RESPONSIBILITIES

1. Strategic Marketing Planning

• Develop and implement the hospital's annual marketing and branding plan
• Identify target markets, service opportunities, and partnership prospects
• Align marketing strategies with hospital goals and expansion plans

2. Brand Management & Promotion

• Strengthen the hospital's brand image and market presence
• Oversee advertising, campaigns, and promotional materials
• Ensure all marketing activities comply with healthcare regulations and ethical standards

3. Patient Acquisition & Retention

• Design programs to increase patient volume and patient loyalty
• Promote hospital services, packages, and specialty programs
• Coordinate with clinical departments for service promotions

4. Corporate & Healthcare Provider Partnerships

• Establish and maintain partnerships with companies as th...