Marketing Lead

Responsibilities

Brand Management

• Define and maintain Atome’s brand identity, tone of voice, and creative standards across products
• Lead the strategy and execution of projects to increase the user base and market penetration.
• Localise marketing content and messaging across all Atome products to ensure cultural relevance and market fit
• Ensure brand consistency across all online and offline touchpoints
• Collaborate with creative partners (agencies, freelancers) for content, design, and video production needs

Social Media & Influencer Marketing

• Own social media strategy and content execution across platforms (e.g., Instagram, TikTok, Facebook, Threads, etc)
• Develop and manage an Influencer Marketing program, identifying and partnering with key opinion leaders (KOLs) to drive brand trust and social proof.
• Engage and grow the online community through relevant, timely, a...