Marketing Lead- Lifecycle & CRM

Our client is an established global fintech with an ambitious growth agenda. They blend advanced technology with deep industry expertise to create innovative, reliable, and high-performance solutions for their customers worldwide. This is an exciting opportunity to be part of their ongoing innovation and growth — shaping the next chapter of success for a trusted industry leader in a rapidly-expanding market with huge opportunity for personal and company growth.

We are hiring for a Lifecycle & CRM Lead in the Marketing hub in Singapore

Purpose: Own CRM channel strategy and execution, driving personalized, data-driven communications that engage customers and support business objectives across markets.

Key Responsibilities:

• Lead CRM strategy across email, push, SMS, and in-app channels
• Manage CRM team including campaign developers and lifecycle marketers