Marketing Lead, SG & MY

Company Overview

Our client is a private regional healthcare provider operating multi‑clinic aesthetic and wellness services across Asia. Focused on clinical excellence and expansion, they deliver specialist dermatology, hair removal and allied services, and are preparing to scale their clinic network into Malaysia and other SEA markets.

Key Responsibilities

• Plan and run performance marketing (Meta, Google, TikTok) tailored to Singaporean and Malaysian consumer behaviors to drive patient acquisition.
• Lead the go‑to‑market plan for new clinic openings in Malaysia, managing local agencies, influencers and launch activities.
• Ensure marketing and aesthetic promotions comply with Singapore and Malaysia's advertising regulations.
• Build and optimize landing pages, WhatsApp lead‑nurture flows and localized funnels that reflect cultural nuances of both markets.
• Work closely with clinic leadership, operations and ext...