Marketing Manager

Role: Marketing Manager
General Requirements
Based in Bogotá.
C1 English level (reading and writing) or higher.
Proven experience in marketing strategy and digital growth.
Demonstrated experience and proven results in scaling user bases or driving product adoption.
Strong knowledge of finance, fintech, crypto, or Web3 ecosystems.
Experience working with digital marketing channels (paid, organic, content, community).
Solid understanding of performance marketing, analytics, and KPIs.
Ability to work cross-functionally with creative, content, and growth teams.
Strategic mindset with strong execution and decision-making skills.
Responsibilities
Design and lead marketing, communication, and digital growth strategies aligned with business objectives.
Create and implement growth plans in collaboration with creative and performance teams.
Define and oversee messaging frameworks for financial and crypto-related products.
Track, analyze, and report ma...