Marketing Manager

Marketing Manager
Company: One Skin (Online Skincare Brand)
Job Type: Full-Time
Role Overview
oneskin is seeking a strategic and performance-driven Marketing Manager to lead sales growth and brand-building initiatives. The role is responsible for driving revenue, strengthening brand positioning, and managing end-to-end digital marketing efforts for our online skincare business.
Key Responsibilities
· Develop and execute integrated marketing strategies to achieve monthly and annual sales targets across all channels.
· Plan, manage, and optimize paid campaigns (Meta Ads, Google Ads) to maximize ROAS and reduce CAC.
· Lead Brand building initiatives to strengthen brand identity, elevate brand equity and ensure consistent storytelling across all touchpoints.
· Build and refine brand positioning, messaging, and overall digital presence.
· Oversee social media, content marketing, influencer collaborations, and email/CRM campaigns, ensuring cohesive brand voice ...