Marketing Manager

The Marketing Manager is responsible for managing social media platforms, websites, marketing campaigns, events, and collateral. The role supports the Sales, Sales Operations & Marketing organization to achieve sales goals, revenue, and margin growth.

Key Responsibilities:

• Report to the Director of Marketing and support Archway’s business goals.
• Monitor and analyze paid social campaigns for accuracy and efficiency.
• Manage paid search budgets on platforms like Google and Facebook to enhance online visibility.
• Coordinate online advertisements and build relationships with publishers and online media.
• Utilize tools such as Developer Tools, Google Analytics, and HubSpot.
• Develop trend reports and stay updated on social platform changes.
• Review data, identify trends, and provide insights and recommendations to senior management.
• Manage website content, plugins, and SEO updates with original...