Marketing Manager - Saas/ Ai Startup (5+ Years)

Responsibilities:

• Develop and execute a full-funnel digital marketing strategy (Ai Agentive led, SEO/SEM, Social Media, Email Marketing) to build a robust sales pipeline.
• Own the lead generation function, using data-driven approaches to attract and convert our target audience of CXOs and procurement heads in the electronics manufacturing industry.
• Apply knowledge of agentive sales principles to create marketing assets that actively guide prospects through the buyer's journey.
• Own and evolve the brand identity across all touchpoints.
• Hands-on creation of compelling marketing collateral: sales decks, one-pagers, case studies, and video scripts.
• Conceptualize and produce high-quality explainer videos, product demos, and testimonial videos to simplify complex AI-driven value propositions.
• Work with developers to manage website updates, optimize user flow, and ensure the UX/UI is intuitive and effective.