Job Description
Main Job Functions
Tracking and analysing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with brand identity.
Establish positioning, identify target audiences, and develop marketing plans with specific objectives across the different divisions within the Bluespec Holdings (Pty) Ltd group of companies.
Lead the execution of marketing programmes from start to finish, leveraging internal support and driving collaboration.
Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
Create, maintain, and conduct analytics reporting in order to extract key insights for future campaign developments and go-to-market strategies, complete with formal proposals and recommendations on tactics.
Working in partnership with the ad agencies, de...
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