Marketing Officer

Basic Function
The role of the Marketing Officer is to assist in the implementation of the Marketing activities and strategy, while collaborating with the sales and brand management teams to ensure best execution in the market.


Responsibilities:

- Conduct trade visits to increase market understanding, identify opportunities, set and recommend activation plans.

- Gather, analyze and interpret market information by executing market research, constant monitoring of market/segment developments, and structuring internal and external data to share with the sales & marketing teams.

- Monitor and report competitive brand activities such as pricing, promotions, merchandizing activities, shelf agreements, and display changes.

- Follow-up on POS material process: ordering, tracking, training, logistics, distribution and deployment in the market.

Develop and propose new ideas and plans for merchandising displays and point of sales material ...