Marketing Specialist, Manulife Vitality (Waterloo)

Overview

Manulife Vitality is a differentiated, behaviour-change program embedded within select Individual Insurance products. Through personalized health goals, activity tracking, and rewards, Manulife Vitality helps Canadians live longer, healthier, better lives while deepening advisor engagement and supporting policyholder retention.

Role

As the Manulife Vitality Marketing Specialist, you will play a pivotal role in supporting the planning and execution of the advisor and member marketing roadmaps. The role focuses on supporting marketing initiatives, such as reporting, brief development, budget coordination, content review, and campaign support as well as event planning and execution for Advisors experiences. The role supports an always-on, Business-to-Business (B2B) and Business-to-Customer (B2C) marketing strategy that raises awareness for Manulife Vitality with advisors and their clients who come members of the program. The market...