Marketing Strategy Analyst Role at Agoda

Elevate Agoda's B2B content strategy as a Marketing Strategy Analyst based in Bangkok, Thailand. Engage partners with compelling narratives and innovative marketing approaches.
As Agoda's Marketing Strategy Analyst, you will define and implement strategies that resonate with our B2B audience. This involves crafting impactful content, optimizing marketing initiatives, and closely working with other teams to boost brand recognition. Your contributions will strategically position Agoda in the B2B travel market.
Key Responsibilities:
• Develop and execute B2B product marketing strategies
• Create distinct product messaging to strengthen market presence
• Manage cross-department projects for comprehensive communication
• Conduct analysis of metrics for enhanced strategy execution
• Optimize sales materials and initiate product launch plans
Requirements:
• Minimum of 2 years in product marketing or content roles
• Strong analytical skills; ability to leverage SQ...