Media Buyer

Job Information
Date Opened 01/20/2026
Job Type Full time
Industry Vendeur Afrique Advertising
Work Experience 3-4 years
City Nairobi
State/Province Nairobi
Country Kenya
Zip/Postal Code 01000
Job Description
Media Planning and Strategy:
Develop and implement media plans that align with client objectives and overall advertising strategy.
Identify target audiences and recommend optimal media channels for campaign success.
Define, measure and evaluate relevant media KPIs
Media Buying and Negotiation:
Execute media buys across digital and traditional channels, negotiating favorable terms and maximizing budget efficiency.
Build and maintain relationships with media vendors to secure the best rates and placements.
Campaign Optimization:
Monitor and analyze campaign performance, making data-driven recommendations for optimization.
Implement A/B testing strategies to refine targeting, creative, and other campaign elements.
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