Meta Ads Specialist

We're Hiring: Meta Ads Specialist (Remote)

Hit Your Mark is a US-based digital marketing agency working with brands across multiple industries. As we continue to grow, we're looking for a Meta Ads Specialist who can manage high-performing campaigns, understands tracking deeply, and communicates proactively with the team.

Key Responsibilities

• Plan, launch, and optimize Meta Ads campaigns (Facebook & Instagram)
• Manage audience research, creative testing, and funnel optimization
• Set up, maintain, and troubleshoot Meta Pixel, Conversion API (CAPI), and tracking codes
• Ensure accurate tracking across websites, landing pages, and funnels
• Monitor KPIs such as CPA, ROAS, CTR, CPM, and conversion rates
• Analyze performance data and scale winning campaigns
• Prepare clear reports with actionable insights
• Communicate regularly with the team and proactively suggest improvements

Qualifications