Online Brand Manager - L'Oréal Paris

L'Oréal
Full-time Ho Chi Minh City, Ho Chi Minh Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted:
February 25, 2026
Location:
Ho Chi Minh City, Ho Chi Minh, Vietnam

Job Description

MISSION: Driving force behind e-commerce success and blends a creative vision with data-driven strategy to growth market share in ecommerce.

KEY RESPONSIBITY:

1. E-COMMERCE GROWTH STRATEGY

  • Develop and execute annual and monthly online business plans to drive sales, visibility, and market share across e-commerce platforms.
  • Conduct JBP (Joint Business Plan) discussions, set FTL/NPD/Assortment targets, and craft actionable e-commerce agendas (e.g. Double Day, Livestream).
  • 2. CAMPAIGN & PROMOTION PLANNING

  • Plan and execute commercial assortment strategies, GWPs, and key promotions by month, quarter, and year.
  • Lead bidding strategies for campaigns (e.g. SBD, Brand Day) and build media plans aligning awareness and performance KPIs.
  • Closely collaborate with transactional media lead to provide category & brand inputs for planning and optimization
  • 3. SALES DELIVERY & PERFORMANCE TRACKING

  • Own the daily/weekly ...
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    Job Overview

    Job Type: Full-time
    Location: Ho Chi Minh City, Vietnam
    Posted: February 25, 2026
    Deadline: April 06, 2026