Paid Ads Specialist

Description

Our client is a digital marketing agency in Australia that works with a range of brands across ecommerce, coaching, and service based industries. They are now looking for a Paid Media Coordinator to support their growing team. The role focuses on hands on campaign setup, optimisation, tracking, and reporting, while the onshore Paid Ads Specialist manages strategy, client communication, and high value decision making.

This position is ideal for someone who enjoys performance marketing, data analysis, and structured execution under clear direction.

Job or Role Responsibilities

Core Responsibilities (Offshore Scope)

• Set up and build campaigns in Meta, Google, and TikTok Ads Manager.
• Conduct daily optimisation, including bid adjustments, budget pacing, and audience refinement.
• Manage ad testing, A/B variants, and performance comparisons.
• Track key metrics such as ROAS, CTR, CPA, conversion rate, and spend pac...