Paid Media Strategist in Toronto

Elevate digital marketing strategies at Tru Inc as a Paid Media Strategist based in Toronto. Embrace a hybrid work model while managing extensive B2C and B2B media budgets.

This permanent position requires a candidate with a strong background in paid media, focused on driving results across various channels including Google, Meta, and LinkedIn. You will be responsible for developing comprehensive media strategies, leading client presentations, and optimizing performance across multiple accounts with budgets up to $150K monthly.

Key Responsibilities:
• Build tailored paid media strategies for diverse client accounts
• Own forecasting, budget pacing, and quarterly media planning
• Lead strategy presentations and performance reviews for clients
• Implement measurement frameworks for enhanced tracking
• Diagnose and address performance issues across platforms

Requirements:
• 4 years of hands-on experience with multi...