Pay-per-click Specialist

As a Junior PPC Specialist, you will manage and optimize ad campaigns across various platforms to maximize marketing investments. Your role involves developing cost-efficient strategies, analyzing performance data, and providing actionable insights. You will create comprehensive media plans, conduct keyword and competitor research, and implement testing for improved results. Additionally, you will collaborate with teams, maintain data reliability, and stay updated with the latest trends in digital advertising.

Key Responsibilities:

1. Plan and execute high-impact paid media campaigns
2. Analyze campaign data to uncover insights and improve performance
3. Conduct A/B and multivariate testing as necessary to improve ad campaign performances
4. Collaborate with cross-functional teams to enhance ad performance and data accuracy

Requirements

Minimum Qualifications:

• Bachelor’s degr...