Performance Marketing Consultant

Job DescriptionPosition: Performance Marketing Consultant (Google & Meta Ads)

Location: Karachi / Remote

Engagement Type: Consultant

Role Overview

We are looking for an experienced Performance Marketing Consultant with strong expertise in Google Ads and Meta (Facebook & Instagram) Ads. The ideal candidate will be responsible for planning, executing, optimizing, and scaling paid advertising campaigns with a clear focus on ROI, lead generation, and revenue growth.

This is a consulting role, requiring both strategic thinking and hands-on execution.

Key Responsibilities

• Plan, manage, and optimize Google Ads (Search, Display, YouTube, Performance Max).
• Execute and scale Meta Ads (Facebook & Instagram) campaigns for lead generation and conversions.
• Develop paid media strategies aligned with business and growth goals.
• Conduct audience research, funnel setup, and retargeting strategies.
• Optimize ad cre...