Performance Marketing Executive

The Performance Marketing Executive is pivotal in driving the efficiency and effectiveness of marketing campaigns across various brands and markets. The role emphasizes the importance of data-driven decision-making to enhance ROI and revenue growth. It involves managing hands-on account operations while strategically planning campaigns. Success in this role demands exceptional analytical skills, comprehensive expertise in paid media platforms, and outstanding collaboration skills with both internal teams and external agencies.

• Oversee daily account health, optimization, and quality control across multiple platforms (Google, Meta, TikTok, Snapchat and Affiliates, etc.).
• Execute and monitor bid strategies, targeting, creative testing, and budget pacing.
• Conduct in-depth brand-level campaign analysis to identify opportunities for growth and efficiency.
• Implement...