Performance Marketing Executive

• Launching and managing campaigns across Google, Meta, LinkedIn, and programmatic platforms
• Optimising ads based on CPA, ROAS, CTR, and conversion volume
• Managing budgets, pacing, and bid strategies
• Supporting campaign testing across creative, audience, and placements
• Creating reports and dashboards to monitor performance
• Working with data and analytics teams to improve attribution models
• Collaborating with content, CRM, and design on cross-channel alignment
• Assisting with audience segmentation and retargeting strategies
• Tracking post-click behaviour and conversion paths
• Updating documentation and sharing learnings with wider teams

Job Type: Full-time

Work Location: In person