Performance marketing manager (lead generation)

Role Overview:
We are looking for a result-oriented Performance Marketer who can drive high-quality lead generation through paid media channels including Google Ads, Meta Ads, and Linked In Ads. The ideal candidate should have a strong understanding of campaign strategy, optimization, and scaling while maintaining cost efficiency.
Key Responsibilities:
Plan, execute, and optimize paid campaigns across Google Ads, Meta (Facebook/Instagram), and Linked In Ads
Drive high-quality lead generation aligned with business targets
Manage campaign budgets, bidding strategies, and audience targeting
Perform A/B testing on creatives, copies, and landing pages
Monitor and improve key metrics like CPL, CTR, Conversion Rate, ROAS
Work closely with design and content teams to develop high-converting creatives
Track and analyze campaign performance using tools like Google Analytics, Ads Manager, and CRM
Identify scaling opportunities and implement growth strategies
Ensur...