Performance Marketing Manager

Location : Malaysia / Singapore / Indonesia / Philippines, etc (Remote Possible)

Main Role:

• In charge of all paid media, including Google Ads, Facebook Ads, Linkedin, YouTube, and other
  platforms as needed.

Objectives:

• Take ownership of paid media campaigns such as Google ads & Facebook ads

• Develop strategic paid campaign structure and budgeting across all target audiences and platforms

• Improve performance of paid campaigns and increase monthly MQLs

Key Results:

• Set-up AYP in-house Google Ads account

• Work with digital marketing executive to allocate budget and launch strategically targeted paid campaigns to target segments

• Work with team to structure a/b testing, create new ad copy for various target markets, and continuously optimise all paid campaigns

Deliverables:

• Set up of ad a...