Performance Marketing Manager

You'll own Moom's paid media channels end to end — strategy, execution, optimisation, and reporting. You'll work closely with the brand and creative teams to turn content into campaigns, and with leadership on channel mix and budget allocation across our markets.

Responsibilities

• Own and execute paid media campaigns across Meta, TikTok, and Google
• Manage end-to-end campaign setup, audience segmentation, creative testing, and budget allocation
• Run DCO and systematic A/B testing across ad formats and creatives
• Brief the content team on performance asset requirements and iterate based on results
• Own weekly and monthly performance reporting with clear attribution, CAC, and ROAS analysis
• Manage TikTok Shop campaigns and optimise for conversion
• Identify funnel drop-off points and collaborate with the b...