Performance Marketing Manager (User Acquisition)

Performance Marketing Manager

We’re looking for a Performance Marketing Manager with deep expertise in Meta Ads, Snapchat, TikTok, and StackAdapt — a hands‑on optimizer who thrives on testing, data‑driven scaling, and creative collaboration. Someone with Mobile User Acquisition experience.

Key Responsibilities

• Plan, launch, and optimize paid user acquisition campaigns across Meta, TikTok, Snapchat, and StackAdapt , focused on driving high‑quality mobile installs and first‑time deposits.
• Manage and scale 7‑figure monthly budgets , ensuring strong ROAS, retention, and user lifetime value.
• Leverage AppsFlyer for event mapping, attribution, and cohort analysis.
• Lead creative strategy and testing — collaborate with the art team to produce high‑performing static and video assets based on data insights.
• Execute a structured A/B testing framewor...