PPC Specialist/Manager

Job description:

About the Role

We are seeking a highly skilled Ecommerce PPC Specialist with a strong background in Amazon Vendor advertising and broader digital media platforms. This is a hands-on role responsible for managing, optimizing, and scaling PPC campaigns across Amazon Vendor, with exposure to other marketplaces (Walmart, Wayfair) and advertising ecosystems (Google Ads, Meta, retail media networks). The ideal candidate is data-driven, detail-oriented, and highly experienced in performance marketing strategies that drive measurable ROI and sustainable growth.

Key Responsibilities

• Develop, launch, and manage PPC campaigns within Amazon Vendor Central, covering Sponsored Products, Sponsored Brands, Sponsored Display, DSP, and premium content strategies.
• Optimize campaigns for performance by adjusting bids, budgets, placements, and keyword targeting based on ROI, TACoS, and ACOS metrics.
• Conduct in-depth keyword research, co...