Product Development Lead

Job Description – Product Development Lead (Female Eastern Apparel)

Location: Karachi, Pakistan
Brand: Sohaye by Diners

Key Responsibilities

• Lead the end-to-end product development process for female eastern apparel.
• Research market trends, customer preferences, and competitor products to guide collection development.
• Collaborate with the design team to conceptualize seasonal ranges, ensuring innovation and brand alignment.
• Source and select fabrics, trims, and accessories, ensuring quality and cost-effectiveness.
• Oversee the sample development process, ensuring timely execution and alignment with design concepts.
• Review fits, styling, and finishing for all samples, making recommendations for improvements.
• Work closely with merchandising, sourcing, and production teams to ensure smooth transition from development to bulk production.
• Maintain development timelines and track progress to ensure ...