Product Growth Specialist

About the Role

As a Product Growth Specialist, you will drive brand growth through innovative, cross-channel campaigns. You’ll design and execute content strategies with the team that will run across videos, email, social media, and blogs, ensuring alignment with our brand voice and business goals. This role is ideal for a creative problem-solver who thrives in fast-paced environments and loves turning data into actionable insights.

Responsibilities

• Campaign Development: Design and launch integrated campaigns, including video scripts, email drip sequences, blog series, and social media content.
• Copywriting: Craft high-converting copy for ads, landing pages, and promotional materials.
• Video Production: Storyboard and script short-form/long-form videos for platforms like TikTok, YouTube, and Instagram Reels.
• Email Marketing: Manage end-to-end email campaigns, including audience segmentation, A/B testing, and performanc...