Product Manager

Responsible for overseeing the development, strategy, and life cycle management of the brand's beauty products, the product manager plays a crucial role in bringing new products to market, ensuring their success, and maintaining competitiveness in the beauty industry. Key responsibilities are the following:

1. Collaborate with cross-functional teams (brand, product development, retail, e-commerce) to develop a cohesive product strategy aligned with the brand's vision and goals.
2. Conduct market research, competitive analysis, and trend analysis to identify market opportunities and consumer needs.
3. Define product pricing, features, benefits, and positioning that resonate with the targeted audience.
4. Spearheads and acts as project manager for new product launches.
5. Conducts pre-launch market research and post-launch market surveillance to ensure products consistently consumer expectations.
6. Coordinate with sales and training te...