Product Manager, Poultry

ADM
Full-time Cebu City, Central Visayas Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted:
March 03, 2026
Location:
Cebu City, Central Visayas, Philippines

Job Description

Job Description

Your Responsibilities:

  • Drive broiler and layer feed growth across B2B and B2C.
  • Lead product launches, seminars, digital strategy, activations.
  • Oversee feed line lifecycle and localized campaign execution.
  • Develop, manage, and execute marketing strategies and product plans for broiler, layer, free-range chicken, duck, and duck layer feeds.
  • Lead new product development (NPD), reformulations, and performance optimization in collaboration with R&D and Technical Services.
  • Monitor product performance through field feedback, trial results, and sales data to drive continuous improvement.
  • Collaborate with Sales, Technical, Supply Chain, and Finance teams to ensure product readiness, availability, pricing, and alignment with market demand.
  • Conduct market research, competitor benchmarking, and farmer behavior analysis to guide product positioning.
  • Lead company participation in pou...
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    Job Overview

    Job Type: Full-time
    Location: Cebu City, Philippines
    Posted: March 03, 2026
    Deadline: April 12, 2026