Product Marketing Lead

About the role

As a Product Marketing Lead you will designs, manage and execute the product marketing strategy in consultation with key product, sales and marketing stakeholders. This includes defining the product positioning, integrated messaging, enablement plan and product marketing campaign priorities.

Key responsibilities

The key responsibilities of the role are listed below. These may change in response to your personal growth and business demands.

• Develop compelling GTM product marketing strategies that connect with the buyers across their journey.
• Develop and execute the go-to-market strategy for Vocus product portfolios, including defining product positioning, messaging, and value propositions (in alignment with brand, comms and segment leads).
• Align strategy with relevant stakeholders to operationalise the GTM process and drive fully integrated go-to-market campaign across our chann...