Product Marketing Manager, Inbound & Customer Research

London (Hybrid)

Do you enjoy turning customer insight into decisions that shape products and go-to-market strategy? Are you naturally curious about how and why customers make decisions? Looking for a role where your thinking influences direction, not just execution?

This is a newly created Product Marketing Manager, Inbound & Customer Research role at a pivotal moment for CFA Institute. As we continue to evolve towards a more customer-first approach, you will sit within the Product Marketing team and play a key role in shaping how products are developed, positioned, and brought to market.

This role sits at the intersection of product and go-to-market. You will bring the customer perspective into decision-making, helping shape both what is built and how it is taken to market. Working closely with product and marketing teams, your focus will be on turning customer and market understanding into clear, actionable direction.

What You...