Regional Marketing & Merchandising, Category Manager

Responsibilities

• Category Strategy & Business Ownership – Support the definition and deployment of the regional product strategy for the assigned category, acting as the performance owner for sales, growth drivers, and product mix optimization. Identify business opportunities and risks, develop category‑specific action plans, and drive turnover and productivity across the network.
• Merchandising Excellence & Assortment Optimization – Lead the merchandising strategy at the regional level, ensuring optimal assortment across markets and networks. Coordinate stock efficiency, allocation logic, and monitor stock levels, rotations, and aging to shift from passive to active merchandising management. Manage key cycles such as novelties forecasting, buy‑in sessions, and allocation recommendations.
• Product Launch & Go‑to‑Market Strategy – Align and execute the go‑to‑market strategy for new product introductions, coordinating cross‑mark...