Relations & Communications Lead

The External Relations & Communications Lead manages the brand's public image across media, sponsorships, talent appearances, and strategic partnerships. Acting as the primary spokesperson, this role ensures all external communications are consistent, compliant, and enhance brand reputation. The ideal candidate has strong PR experience, excellent communication skills, and the ability to turn sponsorships, athlete engagements, and campaigns into positive media coverage and brand growth.
Key Responsibilities
Lead media relations, press conferences, and brand events
Manage press releases, public statements, and external messaging
Coordinate brand presence in sponsorship and partnership activities
Represent the brand at public and community-facing initiatives
Ensure all communications comply with industry regulations
Qualifications
5+ years in PR, brand communications, or external relations
Proven experience with media relations and public representation
Stron...