Remote - Senior Manager, Lifecycle Marketing (Retention Focus)

About the Role

We are hiring a

Senior Manager, Lifecycle Marketing

to own retention and customer lifetime value end-to-end. This is not a traditional lifecycle role. You are not joining a team—you are the function. We’re looking for a

forward-deployed operator : someone who takes fragmented systems, imposes structure, and drives measurable outcomes. You will own everything post-enrollment—from onboarding through churn prevention, winback, and monetization—and will be accountable for improving retention and LTV. If your instinct is to ask what’s the fastest way to move this number? rather than is this in my scope?, this role is for you. Why This Role Exists

We serve 45,000+ active customers in a subscription-based credit repair business. Our biggest growth lever is retention—but ownership today is fragmented across multiple teams and vendors. Key opportunities: Significant drop-offs across the retention curve (especially early lifecycle and M...