Retail marketing specialist (Bogotá)

Job Summary

We are seeking a proactive and organized Retail Marketing Specialist to lead the planning, coordination, and execution of nationwide in‑store marketing campaigns. The adequate candidate will work closely with cross‑functional teams to ensure that promotional initiatives are implemented effectively, on time, and aligned with brand goals.

Key Responsibilities

• Marketing Campaign Execution: Plan, organize, and execute retail store marketing activities such as new product launches, holiday promotions, member days, and other brand‑related events. Ensure timely and effective implementation across all stores.
• Cross‑Functional Coordination: Serve as a liaison between retail stores and headquarters, creating activity guidelines, store manuals, and ensuring proper tracking and feedback mechanisms.
• Collaborative Project Management: Collaborate with internal departments such as Design, Branding, and PR to develop and distribute marke...