RFP for Development of Fairtrade Farmfluencers Strategy

CALL FOR PROPOSALS (CFP)

Impact Communications Strategist & Story telling Agency

For Fairtrade Farmfluencer Program- Asia Pacific Region

Project Name: Farmfluencer Program for young farmer producers

Consultation Mode: Remote

Duration: 03 Months

1. Background

The Fairtrade Network of Asia and Pacific Producers (NAPP) is launching the Farmfluencer Program, a youth-led digital storytelling initiative across 19 countries in Asia and the Pacific. www.fairtrade.net/napp-en

The program aims to develop a network of young farmer-producers (“Farmfluencers”) who will use digital platforms to share authentic stories from farming communities, strengthen Fairtrade NAPP visibility, and influence ethical consumer behaviour globally.

To ensure strategic coherence, scalability, and long-term impact, Fairtrade NAPP seeks to engage a qualified Impact Communications  Strategist & Storytelling Agency t...