Sales Director-Market Effectiveness

NielsenIQ
full-time Shanghai, Shanghai Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted:
February 22, 2026
Location:
Shanghai, Shanghai, China

Job Description

Job Description

Requirements

  • Proven experience in commercial leadership or enterprise sales; familiarity with Marketing Effectiveness (e.g., MMM/MTA/Incrementality) is a strong plus.
  • Strong C‑level storytelling skills, with the ability to communicate complex insights and business value clearly and persuasively.
  • Strategic and systems thinking; ability to turn one‑off wins into scalable, repeatable go‑to‑market models.
  • Demonstrated cross‑functional leadership across commercial, product, analytics/modeling, and delivery teams.
  • Strong understanding of marketing, measurement, and industry dynamics across CPG and non‑CPG sectors.
  • Ability to manage complex initiatives with multiple stakeholders and drive outcomes in ambiguous environments.
  • High level of industry presence, executive maturity, and ability to influence senior leaders internally and externally.
  • Willingness to travel globally as require...

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Job Overview

Job Type: full-time
Location: Shanghai, China
Posted: February 22, 2026
Deadline: April 03, 2026