Salesforce Marketing Cloud Regional Lead

Salesforce Marketing Cloud Regional Lead

The Salesforce Marketing Cloud (SFMC) Regional Lead is responsible for driving the strategy, execution, and optimization of marketing automation and CRM campaigns across a designated region. This role involves leading the end‑to‑end delivery of campaigns, managing data‑driven marketing initiatives, and ensuring platform excellence. The Regional Lead collaborates with cross‑functional teams, including marketing, CRM, and data analytics, to deliver highly personalized and impactful customer experiences. With an objective of growing HP’s engaged customer base, you will work closely with stakeholders within the Customer Relationship Management team (platform, analytics, CRM leads) as well as local business partners, to develop an ecosystem of automated touchpoints for HP’s customers. You will join the Global Customer Management team responsible for customer strategy, base value, monetization, and brand consideration. As part of the Di...