Job Description
Position Summary
Under the direction of the CE Marketing Director, the EBD (Enterprise Business Division) Marketing Manager is responsible for the creation and execution of marketing communications, promotions, programs, and content build in support of EBD’s B2B and B2C (Monitor and Memory) goals and initiatives. Working with the channel teams, retail teams, and product marketing team, the position will understand the marketing objectives that need to be achieved and then work with internal stakeholders within EBD, internal divisions (DtC, Corporate Marketing), agencies and channel/retail partners, to create the deliverables that achieve EBD B2B and B2C marketing objectives. While the position focuses on marketing program and communications, the incumbent must be flexible enough to work on events or ad‑hoc marketing programs as the needs of the business arise.
Responsibilities
B2B Channel Marketing & Communications (40%)
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