Senior ASO Marketer

We are seeking an experienced Senior ASO Marketer to lead organic growth for Android applications on the Google Play Store. The ideal candidate will have strong expertise in CIP (Cost Install Per Ranking) and TROs (Top Ranking Optimization) campaigns, keyword strategy, conversion optimization, and close collaboration with Android developers to maximize visibility, installs, and retention.

Key ResponsibilitiesASO Strategy & Execution

• Develop and execute advanced Google Play Store ASO strategies to improve keyword rankings, organic installs, and conversion rates.
• Own metadata optimization (title, short description, long description, keywords).
• Conduct in-depth keyword research, competitor analysis, and market gap analysis.
• Plan and manage localization ASO for international markets.

CIP & TROs Campaign Management

• Plan, execute, and optimize CIP campaigns to improve keyword rankings efficiently.
• Manage TROs...