Senior Brand Manager - Out of Home

**POSITION SNAPSHOT**

Location: Head Office, Bangkok

Company: Nestlé

Department: Brand Management

Full-time

Minimum 7 years' experience in marketing preferably in FMCG brands



**A DAY IN THE LIFE...**



+ Grow brand and desired equity of assigned product group and direct all marketing activities for the achievement of short- & long-term business Goal, Strategies, Action Plan, P &L and market spending and to ensure compliance and aligned with regulatory affairs.

+ Develop effective Communication brief and plan and direct agencies in developing promotional materials, media and the implementation. Direct research agencies and conduct about Qualitative and Quantitative Research.

+ Activate Brand Essence and Vision.

+ Develop and update consumer portrait, consumer engagement funnel for her/his brand.

+ Develop and update consumer portrait, understands in store environment, con...