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Senior Brand Manager (Rheumatology)
AbbVie
full-time
Budapest, Budapest
Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted:
March 03, 2026
Location:
Budapest, Budapest, Hungary
Job Description
Job Description
- Collaborate with Brand Team and In-Field Team members, facilitate cross-stakeholder discussions (with Health Care Professional (HCP) and non HCP stakeholders) and synthesize the insights gained to identify target segments, to determine brand positioning, to drive Close Loop Marketing engagement and customization and to populate Brand Plan Insights Chapter.
- Secure input and cross stakeholder viewpoints in order to develop a robust and accurate Patient Journey; propose strategic objectives for the Brand Team review based on Patient Journey findings and challenge and critique Brand Team strategies in order to ensure patient-centricity.
- Ensure all functional deliverables are consistent with branding and deliver emotional messages aligned to Brand Story.
- Guide the design and implementation of all marketing activities and include innovative marketing tactics, traditional and non-traditional partnerships, multi-channel opportunities and...
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Job Type:
full-time
Location:
Budapest, Hungary
Posted:
March 03, 2026
Deadline:
April 12, 2026