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Senior Brand Manager White Dairy, Алматы

PepsiCo
Full-time Almaty, Almaty Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted:
June 05, 2026
Location:
Almaty, Almaty, Kazakhstan

Job Description

Обязанности:
  • Develop & implement category / brand strategy to ensure profitable growth
  • Ownership over brand equity – continuously ensure brand equity is aligned with local market needs and strategic objectives
  • Category P&L management
  • Market Research & Consumer Insights
  • Development and execution of yearly marketing plan
  • Development of 360 communication campaigns
  • Build strong innovation pipeline for the brands
  • Lead cross-functional teams to ensure the achievement of business results
  • Effective use and control of A&M budget, ensuring brand's priorities are covered
    • Требования:
  • University Degree (Marketing preferred, Business Administration or similar)
  • Basic understanding of brand equity drivers and experience in supporting brand growth initiatives
  • Good analytical skills and ability to work with data to derive insights and support decision-making
  • Experience in budget tracking and basi...

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    Job Overview

    Job Type: Full-time
    Location: Almaty, Kazakhstan
    Posted: June 05, 2026
    Deadline: July 15, 2026