Senior Category Marketing Manager

Job Description

The Senior Category Marketing Manager is responsible for leading category marketing strategy and execution across North Asia, Southeast Asia (SEA), and South Asia (SA).This role drives category growth, portfolio strategy, and innovation agenda across savory, sweet goods, and dairy applications, working in close partnership with Commercial Teams, Product Marketing, CD&D teams and other key stakeholders.The role acts as a regional category marketing leader, translating global business strategy into locally relevant marketing plans, enabling commercial success, and accelerating innovation adoption with key customers.Your Responsibilities

Own and drive sub-regional category marketing strategies for Savory and SG&D, aligned with global priorities and regional growth ambitions

Define category positioning, value propositions, and portfolio roles by application and market. Identify growth white spaces, regional demand trends, and customer ...