Senior Content SEO Specialist

A career as a Senior Content SEO Specialist in the Digital team at National Bank means serving as a specialist in organic referrals and AI/MLL-based response engines. This position allows you to have a positive impact on our organisation by influencing content strategy, analysing SEO and GEO data, and understanding search intentions.

In this role, you directly contribute to promoting the Bank's information platforms by ensuring organic visibility, relevance and performance of content in a constantly evolving digital ecosystem. You work at the heart of strategic decisions and work closely with several internal teams to maximise the impact of each content published.

Your job

• Influence and develop the content strategy on the Bank's and partners' platforms based on data on research intentions
• Structure and optimise SEO content aligned with intentions, client journeys and opportunities in search results and response engines
• Continuou...